I was thinking about what I was going to write for part 3 of this series when I remembered a Tweet I got from @johnsodd1. Earlier this year, he tweeted me something that caused me to have a double-take. He tweeted me a few keywords about his background and added a link to a webpage where I can get general information about him. Nice. As I reflect on the tweet he sent me, I began to appreciate his strategy. Let me break it down (as I see it).
- Darren Johnson created a Twitter profile for the sole purpose of approaching Recruiters on Twitter.
- At the time, he protected the tweets on his blog so nobody will see how many Recruiters he has been contacting. (Its open as of now.)
- His bio page is pretty simple. He has it set up on a Webs.com page, but I would recommend that he instead add it to ResumeBear. Why? He could get stats on when his resume was viewed and by whom. (Gotta love that!)
- If I wanted to request a resume, I click a link that sends me a graphic of his email address. This is smart as well because it protects him from getting a spam list. Still, it would be better if he had it on ResumeBear. Who doesn’t want to know who’s been looking at their resume?
- When I retweeted Darren’s Twitter resume (way back when), I added the hashtag #twitterresume because I did not have an opportunity to discuss with him, but I hoped that either: a) Some Recruiter sees it and approaches him and/or b) a jobseeker sees the tweet and becomes inspired to do the same.
- I imagine that Darren did some research and found my name on a list of Recruiters that are on Twitter. Perhaps this one? –> http://tinyurl.com/trdv3
All in all, it was a good strategy! Kudos to you Mr. Johnson.