How To Build a Company Lead List

In an earlier post, I demonstrated how I would use Copyscape to find additional companies to pursue in my jobhunting efforts. In this post, I want to show you another way to accomplish the same thing. Let me show you what I mean, step-by-step.

1. First step is to hop over to Yahoo Finance’s Industry Browser – Sector List. As you can see, Yahoo has been nice enough to divide Business Industries into 9 categories: Basic Materials, Conglomerates, Consumer Goods, Financial, Healthcare, Industrial Goods, Services, Technologies and Utilities. For the sake of this example, I am going to click on the Basic Materials link.

2. The Basic Materials is divided into sub-sectors such as Copper, Aluminum and several others. Let’s click on Gold because… I like Gold.

3. What comes up is a list of companies that deals in Gold. For the sake of this demo, let’s go with Company #1 – Agnico-Eagle Mines.

4. Clicking on that company name brings up a company profile with LOTS of good info, but for our purposes, we are clicking on the
“Competitors” link.

5. And you know what returns? A chart comparing Agnico-Eagle Mines with its biggest rivals.

Pretty cool, huh? No? Well, in case you are not grasping the obvious…

A. Use Yahoo Finance to find companies in a particular industry.
B. Find the rivals of the companies you find and build a list.
C. Look up the competitors of those rival companies and add to the list.

Is that it? No, but its a start. More to come…


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