This is (some of) what I learned at the ERE 14 Conference

I was fortunate enough to attend the ERE 14 conference in San Diego last week.

Mostly, I helped to man the Randstad Sourceright booth and speak with potential clients.

However, I was able to tip away every now and then to strike a pose with a pal…

And snap a couple of hollywood selfies…

And participate in a moustache growing competition! It was a 4-way tie.

Somehow, in between all of that, I did manage to attend some sessions at ERE. One of the more fascinating sessions was hosted by John Vlastelica. (He did an outstanding job by the way.)

His session featured recruiting leaders from Facebook, Yahoo and Zappos. I am sharing my notes from the fascinating conversations that happened then. (If you were there and notice that I have missed something, please do leave a comment? Cool.)

# Zappos ran a successful referral campaign where they awarded people trips to Las Vegas for every software developer hire referred to Zappos.

# Facebook aligns their recruiting and sourcing teams around pipelines of talent, rather than requisitions. For example, a team of recruiters and sourcers may focus exclusively on finding quality assurance engineers and only that. This method helps said team to really, really learn what QA people do and better discern who would be a fit for Facebook.

# Facebook recruiters are extensively trained on interviewing and candidate engagement. Once training is completed, new recruiters observe (or as they call it, “shadow”) experienced recruiters for a period of time. Afterward, the new recruiters are shadowed by the experienced recruiters for a while. The whole process takes a YEAR before a recruiter is left to his own devices. Wow!

# Yahoo holds non-recruiting events where a speaker will come and present on a topic of relevance to the technical community. NO RECRUITERS ARE ALLOWED to participate as it is about building a community of tech geeks. There is plenty of food and drinks. Yahoo execs pop-in to say hello and spend a VERY short moment praising Yahoo as a wonderful place, then speaker comes in and presents. EVERYONE who attends has signed up on a mailing list that recruiters leverage later. Cool.

# The tool that Facebook, Yahoo and Zappos all use is “Facebook Graph Search.” Other tools mentioned were Entelo and Connectifier.

# A sourcing strategy that Facebook, Zappos and Yahoo all used was hackathons. Zappos relayed a story where someone from their call center won a hackathon and went on to work for another company that the Zappos CEO invested in.

# Facebook and Yahoo both stressed the need to personalize your candidate emails, since candidates are inundated with recruiter emails all day. Most recruiters / sourcers do not take the time to research candidates and get an idea of who they are prior to emailing them. Yes, it takes more time and will cause the quantity of emails you send to decrease. However, it will increase the quality of your connections and that is a better payoff long-term. (I thought this was great advice as I have been preaching that for a long time.)

# When Zappos finds people via Facebook Graph Search, they pay the $1.00 fee for their message to reach the recipient, then ask them to reply back on LinkedIn.

# One way Facebook reaches passive candidates is by building Facebook pages dedicated to their products and foster community around them.

# Facebook evaluates its recruiters and sourcers differently than most. They set an annual goal of so many hires and monitors how the team met or exceeded that goal (primarily) and how the individuals contributed (secondarily).

# Like Facebook, Yahoo focuses on core profiles (15 actually) and constantly searches for them.

# When it comes to tracking sourcing intelligence, Yahoo uses a tool that they developed in house. Facebook uses Salesforce. Zappos uses “Jobvite Engage.”

So, what do you think of how Facebook, Yahoo and Zappos handle their recruiting needs? Leave a comment and let me know! Thanks…


LinkedIn Jobs vs Facebook Jobs (Which is better?)

Facebook or LinkedIn? Which is better to recruit with, my dear? When it comes to advertising, Twitter says you can have it your way. How is this for a cool recruiting strategy? Solve an online puzzle and you get to apply for a spy job for the British government. All this, plus Jim Stroud goes hip hop, if only for a moment, on this episode of The Jim Stroud Show. (Links to the stories covered are below. A PDF is pending.)


Do you need help with sourcing or social recruiting strategy? Let’s talk! jstroud [at] hodes [dot] com

THE JIM STROUD SHOW | Season 2 | Episode 7 | New show each Tuesday!
Download the show notes here:



Does Twitter have Facebook envy? [Social Recruiting]

Social Recruiting | Is Twitter experiencing Facebook envy? Or, do they just want to be creepy? Google is doing something really cool with their image search and that’s a good thing for social recruiting. Plus, Jim Stroud shares the love. Tune in for all the info and fun.

Download the show notes for all the links to the stories covered in this video and more!

Fired Over Facebook

In episode #4, Jim discusses the (all too often) conflict between social media and common sense. Scroll down for more jobhunting resources.


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I was fired because of Facebook

Last week I mentioned how people say weird (or is that idiotic?) things on Twitter that will most-likely get them fired or at the very least, provide some pretty awkward moments in the office. Well, this behavior is not exclusive to Twitter. Its actually quite rampant on Facebook as well.

Check out these examples:

  • Connecticut superintendent out of job over Facebook comments – A Connecticut school superintendent is out of a six-figure job after getting into some Facebook trouble. The Windsor Locks Board of Education is forcing David Telesca to resign after comments he made on his Facebook page.
  • Hospital Will Fire Workers in Facebook Scandal – Rumors swirled around Tri-City Medical Center in Oceanside two weeks ago that some employees had been fired for sharing patient information on Facebook. The allegations, that dozens of employees may have violated patient confidentiality by posting information on the social networking site caught the attention of the state.
  • Employees should exercise discretion on social networks – Social networking can be fun—but it could also get you fired. In fact, that’s what happened to a Swiss insurance worker who lost her job for surfing Facebook after having reported sick. The woman, who had asked for leave saying she had to be away from her computer monitor and resting, was then seen active on Facebook for which her employer—Nationale Suisse—lost trust in her and ended her work contract. The company also banned use of social networking sites during office hours.
  • Photo of Bikini Clad Women Draped on a Police Cruiser Gets South Carolina Cop Fired – A South Carolina police officer has been relieved of his duties after a photo surfaced on Facebook of scantily-clad women posing on the hood of his town police cruiser.
  • Teacher Fired Over Facebook – Harry Smith spoke with teacher June Talvitie-Siple who was forced to resign after parents saw postings on her Facebook page.
  • Facebook entry that earned ‘Lindsay’ her P45 – The worker, known only as “Lindsay”, updated her Facebook status with “OMG [oh my God] I HATE MY JOB!!” She went on: “My boss is a total pervy w****r, always making me do s**t stuff just to p**s me off!! W****r!” Her boss “Brian” responded a few hours later just before 11pm, opening with: “Hi Lindsay, I guess you forgot about adding me on here?”

I suppose it would be too obvious to say do not incriminate yourself on Facebook, but (based on the examples above) no one would hear me. Still, I feel compelled to push a few common sense tips. Puh-leezz people, consider these tips/articles.

  1. Adjust your privacy settings –> 10 Privacy Settings Every Facebook User Should Know
  2. Do NOT discuss confidential information online. Even if you have your privacy settings set for a select few, what if someone on your list gets angry with you? Also, Facebook has adjusted its privacy rules over the years and who knows, maybe they will again. Best to be careful, especially if the data in question is related to your job.
  3. Don’t use Facebook during work hours, especially if you know the management frowns upon it. And if you think you can be (somehow) slick with your use of Facebook, please keep in mind that everything is time stamped and dated. If I am connected to you and can see your wall, I can see that you were on Facebook at 8:02 am which is about 20 minutes after you called in sick.
  4. Remove comments that other people that might get you in trouble later. For example, “Dude you were so drunk last night! hahahaha…” (Would it be a good thing if your manager or office co-workers saw that?)
  5. Check out the photos where you have been tagged and if its necessary, remove the tag and (in your privacy settings) prevent people from tagging you on any future photos.

Okay, that’s it for now. Hmm… it seems like I am on a reputation kick. Maybe I will post more on this. What do you think?