Its All Recruiting w/ Jim Stroud and Julia Gometz of Brandful

In this episode of the “Its All Recruiting Podcast,” I had a delightful experience with Julia Gometz of Brandful Code as we discussed so many things, among them:

  • Foodies and the concept of “impossible meat”
  • Tracking employer brand sentiment when the company is having a bad news day.
  • How recruiters can use Persona Style Marketing to inform their recruitment strategies
  • Brandful Code’s upcoming whitepaper comparing diverse and non-diverse companies.
  • Clean bathrooms as a retention strategy
  • Monitoring employee sentiment like a stock ticker then, posting that data on the company career website.

And other things, I don’t immediately recall. Tune in to find out what those were!

ABOUT OUR GUEST

Julia Gometz is an entrepreneur-intrapreneur, strategist, former HR business executive, thought leader and author. She is currently launching a data company called Brandful Code to provide real-time and actionable data for cutting-edge companies. Her 2013 book, The Brandful Workforce: How Employees Can Make, Not Break Your Brand, advises organizations on how to build a workforce that can work “for” the brand, rather than “against” it. The goal of all of her work is to help make every company brandful and improve the lives of employees, consumers and employers. | Contact Julia Gometz on LinkedIn and Instagram @bebrandful

ABOUT BRANDFUL CODE

Brandful Code closes the gap on the most difficult to access data that has the most impact on a company’s brand as seen by employees and customers. Through Natural language processing and advanced analytics, Brandful Code has cracked the code on how brands can elevate in the future, starting now. This startup provides a powerful data platform (five years in the making) aimed at impactful organizational change, eliminating cumbersome processes and putting resources to immediate use where they matter most. Learn more at brandfulcode.com and check out the book, The Brandful Workforce: How Employees Can Make, Not Break Your Brand.

Evergreen Podcasts Partners With the Jim Stroud Show

Evergreen Podcasts is pleased to announce its partnership with The Jim Stroud Podcast. This show explores the discoveries and trends forming the future of our lives. Brain-to-brain communication, robot bosses, microchip implants for workers and immortality as an employee benefit are transforming the lives of so many.

Evergreen Podcasts is pleased to announce its partnership with The Jim Stroud Podcast. The partnership will include the distribution, marketing and administrative support of the famed podcast. This show explores the discoveries and trends forming the future of our lives. Brain-to-brain communication, robot bosses, microchip implants for workers and immortality as an employee benefit are transforming the lives of so many.

“Such an amazing day,” offered an enthusiastic Jim Stroud, founder, host and producer of The Jim Stroud Podcast, “To everyone who said I would not amount to much, look at me now! I partnered up with Evergreen Podcasts and could not be more thrilled with the relationship.”

“Jim is the consummate professional,” offered Michael DeAloia, CEO of Evergreen Podcasts, “and desires a new growth avenue for his amazing podcast. We are honored to be working with Jim and expect amazing things from the show.”

The Jim Stroud Podcast can be found on Apple Podcasts, Spotify, Overcast, Stitcher, Google Podcasts and many other platforms. Other podcasts published by the Evergreen include Riffs on Riffs, Pit Pass Moto, Professional Book Nerds, Banking Transformed, Your Teen, Up2, Wake Up Call, The Chad & Cheese Podcast and Burn the Boats.

Jim Stroud is available for interviews on all media platforms including TV, radio, online media and newspapers. Contact information is below. 

About Evergreen Podcasts

Evergreen Podcasts features a growing catalog of entertaining and informative podcasts, rooted in high creative values and production quality. Evergreen is a community where people think big, capturing the color and diversity of modern makers. From entrepreneurs and musicians to philosophers and artists, Evergreen is in the business of uniting audiences with boots-on-the-ground storytellers. Evergreen’s talented creative team works with top brands and thought leaders to tell inspiring stories through branded content, original shows, and partner podcasts. Ask us how our comprehensive podcast production, creative marketing, and distribution solutions can help connect your brand to a broader audience.

Listen on iTunes HERE.

Listen on Spotify HERE.

Follow the Host:
Name: Jim Stroud
Email: jimstroud “AT” jimstroud.com
Twitter: @JimStroud
​LinkedIn: https://www.linkedin.com/in/jimstroud/​​

Press Contact:
Name: David Allen Moss
Email: dmoss@evergreenpodcasts.com

How To Use Tech To Employ the Homeless

In this episode of “Its All Recruiting,” I have a great chat with Cody Merrill of SocialWyze. We discuss how to put the homeless to work and how Universal Basic Income could subsidize workers displaced by automation and other technological advances.

ABOUT MY GUEST

Cody is the founder of Socialwyze, a gig economy mobile platform that allows governments to pay homeless and other unemployed individuals to perform public benefit work. For each dollar contributed to wages, governments are able to 1) provide income to people who need it, 2) execute public benefit work initiatives on an industrial scale, 3) feed a digital sales funnel to social services, and 4) empower individuals to obtain private employment as quickly as possible. Before founding Socialwyze, Cody spent most of his career in medical software. He studied finance and economics at SMU and the London School of Economics. He is extremely passionate about extending the benefits of technology to all members of society. In an age where Bain and McKinsey are projecting 20-33% job displacement from automation by 2030, he is particularly focused on helping to scale a solution to systematically repurpose human capital into meaningful, socially impactful work.

How To Turn Job Descriptions into Marketing Pieces

In this episode of “Its All Recruiting” (IAR), I discuss job descriptions as marketing pieces with Rob Kelly, Chief Ongiggitizer at Ongig.com. During our conversation we brainstormed a variety of ideas with one in particular being sure to cause a shudder throughout the HR world. Tune in the find out what it is and to do it yourself, before anyone else.

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ABOUT ONGIG

Check out Ongig’s job description software. Ongig helps employers create awesome job descriptions that attract, engage, and convert candidates.

ABOUT OUR GUEST

Rob Kelly is a 4-time CEO, author and proud father of Maverick! Rob is now CEO of Ongig, a software business whose mission is to transform job descriptions to boost quality candidates and diversity.

Rob was previously CEO for companies in the fields of dating advice, healthcare and live music.

Rob began his love of business early, attending his first shareholder & board meetings when he was 16 years old. He began his career as a journalist and has interviewed such business titans as Steve Jobs, Bill Gates and Andy Grove.

Rob is the author of the book An Enlightened Entrepreneur: 57 Meditations On Kicking @$$ In Business & Life and still loves to write.

He holds a Bachelor of Science in Finance & Economics from the University of Bridgeport and has completed programs at Stanford University, Harvard Law School , The Syracuse University International Business Program in London and Trinity College in Dublin, Ireland.

“Its All Recruiting with Jim Stroud” and Sachin Gupta of HackerEarth #podcast

In this episode, I had a great chat with my special guest – Sachin Gupta, CEO and Co-Founder of HackerEarth. Time flew by as we discussed the following:

Questions asked in this interview:

  • What are you really passionate about?
  • What inspired you to get into the space of skill assessments?
  • How he saw a lack and a gap in the way developers were hired?
  • What changes have you seen with the market in terms of companies using skill assessments?
  • What are the benefits of using a skill assessment platform for technical hiring?
  • With all the customers you have served, what have been the biggest challenges that recruiters face with regard to technical hiring?
  • What should one look out for while looking for a skill assessment platform?
  • What in your opinion is the future of technical hiring?
  • What are the pros and cons of using a skill assessment software?

 

 About Our Guest:

Sachin Gupta is a Computer Science graduate from IIT Roorkee who realized that he loves the sales and marketing aspect of a start-up as much he loves to code. He has worked as a Software Developer at Google and Microsoft before he ventured out to build HackerEarth. As the Co-Founder and CEO of HackerEarth, Sachin wears multiple hats at HackerEarth. In the early days, he was directly involved in product development and writing code. Currently, he leads the Marketing team, overlooks the Sales strategy and drives the Sales team, is responsible for setting up the operations process and actively contributes to Product Management and Strategy. |  Connect with Sachin Gupta on LinkedIn

About HackerEarth

HackerEarth is an AI-powered developer assessment software that helps organizations to accurately measure a developer’s skills through online coding tests. It takes a skill-based approach to assessment, allowing companies to automatically generate standardized tests based on various skills and then accurately measure the developer’s performance on those skills. HackerEarth also has a community version of the product that’s used by 3M+ developers to assess their coding skills, become better at coding and discover opportunities.